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The Micropayment Wars Have Begun
The Micropayment Wars Have Begun
Blendle, the Dutch "iTunes for News," has competition. The new entrant is Tibit, a London-based firm that expands the concept of micropayments beyond news, according to its website. Using "tibs," the company's digital currency, users can contribute to ...
Good News: Integral Ad Science Says Digital Ad Fraud Is Falling, and Ad Viewability Rising
Good News: Integral Ad Science Says Digital Ad Fraud Is Falling, and Ad Viewability Rising
Here's something not seen often in reports about digital ad fraud and viewability: good news.
Video News Isn't Growing As Fast As You'd Think
Video News Isn't Growing As Fast As You'd Think
This week, a Facebook executive suggested that your News Feed is likely to be "all video" in the next five years. "We're seeing a year-on-year decline on text. We're seeing a massive increase, as I've said, on both pictures and video," Nicola Mendelsoh...
How BuzzFeed Thinks About Data
How BuzzFeed Thinks About Data
BuzzFeed's CEO, Jonah Peretti, started talking about the company's distributed strategy to internal teams in January 2015. Instead of focusing primarily on our website and apps, and using social networks as a way to send traffic to them, we were going ...